SCENT MARKETING

Ideair is a Finnish scent marketing agency. We give life to our customer's marketing. Using only audio and visual material in your marketing is not enough in today's competition. With multi sensory marketing you capture your audience in a totally different way than through old, traditional marketing efforts.

Ideair is a unique marketing agency. We work with all of the world's largest scent diffuser manufacturers, fragrance houses and other companies that produce products for multi sensory marketing. Our work consists of generating value to our customers. Our work starts with understanding how our customer wants to utilize scent marketing. After building a strategy, we seek and gather the right solutions and partners for them. We always make sure they get the best possible outcome that fits their budget.

We provide solutions, not products.

News:

16th June 2010
Reuters paid us a visit after they heard about our success on the Baileys study. Too bad they got the numbers mixed up, but let's not let that disturb.
Watch the clip

25th May 2010
Ideair CEO Antti Pasila has joined Scent Marketing Institute to strengthen their position as the global leading authority on scent-supported marketing. This will not affect Mr.Pasilas role as CEO of Ideair.